About us
Step away from the daily rush and reconnect with Italy’s roots. Atrapoco brings you authentic wine journeys, curated flavors, and unforgettable experiences.
About us
Step away from the daily rush and reconnect with Italy’s roots. Atrapoco brings you authentic wine journeys, curated flavors, and unforgettable experiences.
Kristof - Chief Sip Strategist
Kristof Van der Plaetsen is the founder and CEO of Atrapoco. He is immersed in the wine world, combining his knowledge of wine with a passion for cycling.
His unconventional approach to both wine and travel allows him to create unique experiences that break away from the ordinary.
Driven by a desire to explore, entertain, and push boundaries, Kristof’s innovative mindset ensures that every Atrapoco experience offers something surprising. His commitment to authenticity and adventure inspires those around him to think outside the box and embrace new possibilities.
Marta - The Culinary Host
Marta, a true virtuoso in the Italian kitchen, brings Atrapoco’s experiences to life with her authentic culinary passion.
She is an Italian native and relative of the Monte Tondo wine estate. Raised in the heart of wineries, Marta’s deep wine knowledge is rooted in a lifetime of firsthand experience.
Her dedication to authentic Italian cuisine is what makes Atrapoco truly feel like Italy, offering guests an intimate taste of the country’s culinary soul.
Kristof - Chief Sip Strategist
Kristof Van der Plaetsen is the founder and CEO of Atrapoco. He is immersed in the wine world, combining his knowledge of wine with a passion for cycling.
His unconventional approach to both wine and travel allows him to create unique experiences that break away from the ordinary.
Driven by a desire to explore, entertain, and push boundaries, Kristof’s innovative mindset ensures that every Atrapoco experience offers something surprising. His commitment to authenticity and adventure inspires those around him to think outside the box and embrace new possibilities.
Marta - The Culinary Host
Marta, a true virtuoso in the Italian kitchen, brings Atrapoco’s experiences to life with her authentic culinary passion.
She is an Italian native and relative of the Monte Tondo wine estate. Raised in the heart of wineries, Marta’s deep wine knowledge is rooted in a lifetime of firsthand experience.
Marta breathes gastronomy, infusing every dish with the rich flavors of the local heritage.
Marta delights in watching guests discover unique Italian flavors, making meals and appetizers memorable experiences.
Her dedication to authentic Italian cuisine is what makes Atrapoco truly feel like Italy, offering guests an intimate taste of the country’s culinary soul.
Take a step back during our Italian trips
Whether you need a break from your routine or crave adventure, our trips allow you to escape and explore. Discover hidden gems in Veneto (Italy) and create unforgettable memories along the way.
From exclusive wine tours to scenic cycling or walking routes through picturesque wineries, Atrapoco designed unforgettable journeys that combine culture, gastronomy, and adventure.
Our trips are crafted for groups of friends, families and companies (retreats, teambuildings, bonding…).
Take a step backduring our Italian trips
Whether you need a break from your routine or crave adventure, our trips allow you to escape and explore. Discover hidden gems in Veneto (Italy) and create unforgettable memories along the way.
From exclusive wine tours to scenic cycling or walking routes through picturesque wineries, Atrapoco designed unforgettable journeys that combine culture, gastronomy, and adventure.
Our trips are crafted for groups of friends, families and companies (retreats, teambuildings, bonding…).
Atrapoco's core values
Authenticity
Immerse yourself in Italy’s local culture and burgundian lifestyle, where every experience embraces authentic traditions, new flavors, and the true essence of Italy’s (wine) heritage.
100% pure enjoyment
Your journey is focused on exciting experiences. From exquisite wine tastings to challenging activities, every moment is crafted for the balance between adventure, real pleasure and relaxation.
Personalized experience
Atrapoco goes beyond traditional travel with customized tours designed to match your unique interests and preferences. Each experience is carefully crafted to create unforgettable moments.
Transparency & trust
We are committed to clear communication and trust, ensuring every interaction is grounded in honesty. This principle also extends to companies where teams experience the same for team building or retreats.
Quality you can feel
Wines directly from local wineries and local Italian food you haven’t tried before. Travel programs are tailored to the travelers. In advance, we carefully balance each day with ample time for relaxation and delicious food.
Strong connections
Atrapoco has built strong relationships with B2B clients. Our wine tastings and trips create lasting connections and memorable experiences.
Vision and mission of Atrapoco's
Our mission
Atrapoco aims to provide unforgettable experiences through high-quality wines from our own wineries and unique immersive journeys. Our mission is to help adventure and culinary enthusiasts connect deeply with local culture, gastronomy, and nature, while inspiring them with the stories behind our products and experiences.
Our vision
Atrapoco strives to be the leading provider of authentic wine and travel experiences, helping our customers discover new flavors and cultures. By combining our expertise in wine with a strong connection to Italy, we strive to surprise our clients and create lasting memories.
The story of Atrapoco
Atrapoco was founded by Kristof Van der Plaetsen, a passionate cyclist and wine expert with a deep connection to both Belgium and Italy.
Originally focused on distributing wines to B2B clients, including retailers, bars, and caterers, Atrapoco quickly earned a reputation for providing high-quality wines from renowned wineries.
Kristof’s close ties to Monte Tondo, an esteemed Italian winery owned by his in-laws, have given Atrapoco a unique edge in the wine industry. By personally overseeing wine production from vine to bottle, Kristof brings unparalleled knowledge of Italian wine to Belgium.
Kristof wanted to bring more added value with his passion for cycling and specialization in wine. So in addition to importing and distributing wines, Atrapoco now organizes wine tastings, corporate retreats, and personalized wine tours.
This approach allows Atrapoco to provide a full, authentic journey into the heart of Italy’s local treasures, blending gastronomy, culture, and adventure for every customer.
The story of Atrapoco
Atrapoco was founded by Kristof Van der Plaetsen, a passionate cyclist and wine expert with a deep connection to both Belgium and Italy.
Originally focused on distributing wines to B2B clients, including retailers, bars, and caterers, Atrapoco quickly earned a reputation for providing high-quality wines from renowned wineries.
Kristof’s close ties to Monte Tondo, an esteemed Italian winery owned by his in-laws, have given Atrapoco a unique edge in the wine industry. By personally overseeing wine production from vine to bottle, Kristof brings unparalleled knowledge of Italian wine to Belgium.
Kristof wanted to bring more added value with his passion for cycling and specialization in wine. So in addition to importing and distributing wines, Atrapoco now organizes wine tastings, corporate retreats, and personalized wine tours.
This approach allows Atrapoco to provide a full, authentic journey into the heart of Italy’s local treasures, blending gastronomy, culture, and adventure for every customer.
Vision and mission of Atrapoco's
Our mission
Atrapoco aims to provide unforgettable experiences through high-quality wines from our own wineries and unique immersive journeys. Our mission is to help adventure and culinary enthusiasts connect deeply with local culture, gastronomy, and nature, while inspiring them with the stories behind our products and experiences.
Our vision
Atrapoco strives to be the leading provider of authentic wine and travel experiences, helping our customers discover new flavors and cultures. By combining our expertise in wine with a strong connection to Italy, we strive to surprise our clients and create lasting memories.
Atrapoco's core values
Authenticity
Immerse yourself in Italy’s local culture and burgundian lifestyle, where every experience embraces authentic traditions, new flavors, and the true essence of Italy’s (wine) heritage.
100% pure enjoyment
Your journey is focused on exciting experiences. From exquisite wine tastings to challenging activities, every moment is crafted for the balance between adventure, real pleasure and relaxation.
Personalized experience
Atrapoco goes beyond traditional travel with customized tours designed to match your unique interests and preferences. Each experience is carefully crafted to create unforgettable moments.
Transparency & trust
We are committed to clear communication and trust, ensuring every interaction is grounded in honesty. This principle also extends to companies where teams experience the same for team building or retreats.
Quality you can feel
Wines directly from local wineries and local Italian food you haven’t tried before. Travel programs are tailored to the travelers. In advance, we carefully balance each day with ample time for relaxation and delicious food.
Strong connections
Atrapoco has built strong relationships with B2B clients. Our wine tastings and trips create lasting connections and memorable experiences.